General Manager – South West
Troy Schoof joined Latitude 34 Wine Co as Viticulturist and Vineyard Operations Manager in 2014, bringing with him more than 12 years hands-on experience in vineyard management and premium wine grape growing in the South West and Margaret River regions.
Overseeing Latitude 34 Wine Co’s 126 hectares of vines in Margaret River and the Blackwood Valley, Troy is focused on vine health and achieving the best possible balance of quality and yield every vintage, but first and foremost letting the vines from each region speak for itself through the fruit.
Troy is passionate about the environment and doing all he can to grow grapes in a sustainable way to ensure many more awesome vintages to come. This thinking is also encouraged with the team of workers on the ground.
Troy is focused on providing valuable advice on soil amelioration, ongoing vine health improvement and disease resistance through organic fertiliser and nutrient support.
Troy has undertaken to focus on the use of organic composts and fertilisers across our vineyards.
Troy is currently the President of the Blackwood Valley Wine Association. As the largest grower in the region, Latitude 34 Wine Co is passionate about letting the world know about this unsung hero of a region. Troy is energetic about the industry and fine wines.
Personally Troy loves to go fishing, camping and spending time with his young family.